Our Squarespace Website 2 Week Design Process

 
Our Squarespace Website 2 Week Design Process

I’m a small business owner and with that there is a lot to do! There is managing a team, contracts to be made, find a payment processor, policies and so much more. What I found is that I was spending more time managing my business then actually working and doing what I love.

After extensive googling and trying to find processes that helped with management that worked for everyone, my business and my clients. I found the 2 week process that Paige Brunton used to use and I believe she adopted the process from Elle & Co.

I implemented the process into our system with a bit of tweaks to accommodate my clients and it has been the best decision ever made. This 2 week design process allows me to focus primarily on one client at a time. I spend about 20-25hrs a week on one website design project with the other 5-8 hours to dedicate to managing my email marketing team and the last 3 hours dedicated to general business operation.

Here is a detailed list of how my website design process works.

 From consultation inquiry - booking

  • Client inquiries and book consultation call

  • Initial consultation call

  • Create quote/proposal

  • Follow up emails (automated)

  • Send contract & invoice

  • Client signs contract and pays invoice

  • Change availability on website

  • Make Google Drive folder of homework

  • Send thank you email & Google Drive/homework links

  • Send a special gift to client

From booking - project start

  • Follow up 1 week prior to start date to remind of homework is due

  • Follow up 2 days prior to start to remind of content due

  • Email to set up a call time on first day of design period

Design Week Initial Call

  • Go over inspiration websites

  • Discuss content and images provided

  • Ask questions related to brand, style & vision

Week 1

  • Make mood board + color palette + web style guide

  • Send mood board + color palette + web style guide

  • Client okay’s mood board + color palette + web style guide

  • Design full website

  • Send website live link for feedback

  • Begin domain transfer if necessary

Week 2

  • Client sends edits

  • Implement client feedback (repeat as needed)

  • Link up external services/programs

  • Add functionality

  • Check SEO

  • Set up 1.5 hr training call time

  • Send over training agenda plan

1.5 hr lesson

  • Complete training

  • Get to pay remainder 50%

  • Launch website/Launch party

  • Send thank you email with resource links

Monday after design period

  • Follow up with items used in design (backgrounds, optimized images, logo files, etc.)

Quarterly Check In

  • Review client analytics & prepare notes

  • Send follow up email with notes for bettering your business

Hopefully, this will give clients an idea of how our web design process works!

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